Celulose Nipo-Brasileira S.A. (CENIBRA) is a subsidiary of Japan Brazil Paper and Pulp Resources Development (JBP), an enterprise that serves several international markets including Asia, Europe, and North America. In conjunction with its international presence, the company also has a manufacturing facility in Minas Gerais, Brazil, an area without readily available English-proficient language instructors.
With Cenibra’s shareholders in Japan and operational teams based in Brazil, ensuring effective communication across teams is essential for the company to remain competitive as an international enterprise. Through Voxy, CENIBRA is able to structure a language training program focusing on the industry-specific content needed to help overcome the management challenges of an international workforce.
Continue reading to learn how Cenibra helps improve communication and English proficiency across teams with personalized language training.